Community Activations
Cooper River Bridge Run
The Ripken Experience
Picture taken with the artist of the race poster.
Image of our co-branded printed coupon for the race packets.
In-Store Results: $75,402
Click Here for Results by Store
This was our 9th year activating with Charleston's Cooper River Bridge Run, one of the largest 10Ks in the world. We had our $15 off $75 co-branded coupon placed in 22,000 race packets along with multiple social media posts. We receive logo placement including on the finish line banner and the race is absolutely thrilled with our ongoing partnership!
To engage with the elite Diamond Sports Athlete, we set up The DICK'S Cage and Mobile HitTrax at three of The Ripken Experience Summer Tournaments. With assistance from the local store teams and out-of- town Community Marketing Managers, we had approximately 300 Athletes test a high-end bat and 600 Enter-to-Win Entries.
In total over the three days we were in attendance, the facility hosted 184 teams from across the country. Approximately 2,208 Athletes and 552 Coaches plus their families. Ages: 12U - 16U​